Pantone Color of the Year – Ultra Violet 18-3838

Hi loves! It’s my birthday week and I’m so excited 🙂 Birthdays only come once a year so I love making mine extra special and celebrating another year of life! My actual birthday is this Saturday and I have a fun filled day planned. One of my favorite things to do on my birthday is to go to a new place! Speaking of favorite things, did you guys know my favorite color is purple? So can you imagine my excitement when I found out that Pantone Color of the Year was Ultra Violet!?! I have so many purple/violet polishes but I decided to dig into my untried stash and I found a few beauties to match this year’s Pantone Color!

If you’re wondering who or what is Pantone, here is the scoop: Pantone Color Institute is a consulting service within Pantone that forecasts global color trends and advises companies on color in brand identity and product development, for the application and integration of color as a strategic asset. Recognized around the world as a leading source of color information through seasonal trend forecasts, custom color development, and palette recommendations for product and corporate identity, Pantone Color Institute partners with global brands to leverage the power, psychology and emotion of color in their design strategy. That is just fancy talk and another way to say “the Color Gurus, the Color Godfathers, the Color Head Honchos, the Color Kings”! These people know all about color. I think they are most famous for developing a number system for each color and swatch cards. Bottom line, if you want to know about color, check out their site. They even sell phone cases and mugs with Pantone colors!

Pantone chose Ultra Violet (18-3838) as the 2018 Color of the Year. They chose Ultra Violet because it suggests the mysteries of the cosmos, the intrigue of what lies ahead, and the discoveries beyond where we are now. The vast and limitless night sky is symbolic of what is possible and continues to inspire the desire to pursue a world beyond our own.

Enigmatic purples have also long been symbolic of counterculture, unconventionality, and artistic brilliance. Musical icons Prince, David Bowie, and Jimi Hendrix brought shades of Ultra Violet to the forefront of western pop culture as personal expressions of individuality.

I probably have a hundred ultra violet polishes in my collection but I chose 3 to highlight this post. Let’s take a look at each one:

 

OPI – A GRAPE AFFAIR

This is an ultra violet creme. Super patchy on the first coat, even on the second. It took three full coats to get this opaque. The results are gorgeous!

 

SALLY HANSEN INSTA DRI – VIVID VIOLET

Well the name on this one says it all. It’s a bright vivid violet. Formula was just perfect! Opaque almost in one coat. My only complaint is the super thick brush. I have narrow nail beds so thick brushes and me don’t mix well.

 

L’OREAL – PINOT PURPLE

A good mix in between these two. This is a blue based purple. Great formula and great brush! Opaque in two easy coats.

 

What do you think of the color Pantone chose this year? Do you love it as well?

I did posts on the 2016 and 2015 Pantone Colors of the Year. You can see those here. Have a great rest of your week! BIG surprise coming tomorrow so stay tuned…

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